The most popular technology trends
There are several exciting trends in technology going on at the moment that look set to continue the program of transformation in communications that we have been witnessing since the rise of the internet in the last few decades. The trend towards convergence of devices is especially evident, with television content increasingly web-delivered and in-room entertainment devices increasingly inter-connected. Here are just a few of the key developments that are driving these changes.
Wireless streaming between devices
Thanks largely to the DLNA (Digital Living Network Alliance) standard, there will be a boost in Wi-Fi synchronization between devices such as hard drives, PCs and smartphones, as well as set-top boxes, games consoles and stereo amplifiers. Users will be able to switch media content and playback between connected devices in more flexible ways, such as playing songs on a device and watching the same content on a display screen. This obviously makes using a range of devices easier and more user friendly.
Internet as an alternative to Android and iOS for digital media services delivery
As HTML5 development continues to progress apace and upgrades to mobile broadband continue, digital media services will increasingly be delivered over the web across a range of terminals and devices. Portable devices will still continue to have native operating systems, but content publishers looking for a central delivery platform will increasingly opt for web applications with simplified billing models to provide this. Real time delivery services provided over the internet will also be demanded by consumers increasingly equipped to receive them, thanks to Wi-Fi growing as a complement to 3G connectivity.
Ebook revolution accelerated by tablet PCs
With around 10% of all new book sales now digital, and with travel guides, children’s books and textbooks in the forefront, new business models are emerging to deliver the individualized content direct to tablet PCs. This means that the traditional domestic PC will start becoming obsolete and other more personalized portable devices will take over the market to deliver personalized content to a new generation of devices. This is good news for the consumer, with increased competition driving prices down and high-quality material delivered on the move.
Mobile payment systems
These will increasingly affect emerging markets as the trend continues for making mobile payments in such markets. This will make it easier to conduct new business in such countries and thereby help the domestic economy. Domestic consumers will benefit from being able to make purchases more easily whilst on the move, and be able to pay for products with Crazy Coupons and through other means.
Explosive demand in online services addressed by increased network sharing
Mobile data is set to rise by 2,600% by 2015 around the globe, with video call and mobile video consumption driving 66% of total traffic. Existing 3G networks are experiencing strain in handling this, and carriers are looking for alternative solutions. Wi-Fi networks and ADSL/FTTH are two of the additional broadband structures being looked at for supporting 3G and emerging 4G networks to help carry the load. This is great news for the consumer, who will experience fewer problems in terms of connection delays and download times.








